Opera Luncurkan Opera Ads

OTOExpo.com – Opera Limited (“Opera”), salah satu pengembang peramban meluncurkan produk terbarunya, Opera Ads.

Platform baru ini menawarkan kesempatan untuk menjangkau lebih dari 350 juta pengguna Opera melalui iklan berbasis konten inovatif, didukung oleh inventaris dan portofolio produk Opera.

“Dengan Opera Ads, kami menyediakan ekosistem Opera bagi pemasang iklan, yang memungkinkan mereka untuk melakukan promosi secara lebih tepat sasaran dan meningkatkan kendali atas pembelian ruang / jam tayang iklan di media,” ujar Per Wetterdal, VP Global Business Development, Opera. “Kami memastikan penempatan / penayangan premium untuk iklan Anda dalam rangka menyajikan pengalaman konten menarik.”

Didasarkan atas tujuan pengguna dan relevansi konten, Opera Ads menawarkan solusi beriklan cerdas bagi biro iklan digital, penerbit dan merek agar dapat terhubung dengan pengguna Opera secara global namun tetap tepat sasaran karena dilengkapi dengan teknologi geo-targeting.

Selain itu, platform ini menawarkan transparansi, penempatan iklan unik dan mudah dikendalikan, serta manajemen anggaran dan capaian, didukung oleh model penetapan harga tetap atau dinamis.

Tersedia dalam bentuk tradisional maupun terprogram (programmatic), Opera Ads menyediakan wadah terpercaya dan relevan bagi para pengguna dan pemasang iklan, serta menyederhanakan proses evaluasi kinerja kampanye.

Opera Ads dirancang untuk menjadi platform pilihan bagi para pemasang iklan yang menginginkan solusi terbaik untuk menjangkau pemirsa/pembaca tertentu secara transparan di pasar mobile digital yang berkembang pesat.

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